AP-1
Project Overview
AP-1 is a digital payment product developed by Aleta Planet to simplify cross-border payments between Southeast Asia and China.
Built on the UnionPay network, the product combined a digital payment card and mobile application, enabling customers to make payments, manage funds, and transact across one of the world's largest payment ecosystems.
The Challenge
Launching a new financial product required more than functional technology. AP-1 needed a clear identity, compelling customer proposition, and consistent experience across every customer touchpoint.
The challenge was to translate a complex financial offering into a product customers could easily understand, trust, and adopt.
Impact
Developed the visual identity and launch assets for AP-1, including card design, mobile application interfaces, marketing collateral, website experiences, promotional campaigns, and explainer content.
The result was a cohesive product brand that supported the successful launch of AP-1 across customer, merchant, and partner channels, providing a consistent experience across marketing, digital, and product touchpoints.
Client Name:
Aleta Planet
Industry:
Fintech / Payments
Scope:
Product Branding
UI/UX Design
Website Design
Go-To-Market
Marketing Campaigns
Product Marketing
Storyboarding
Explainer Video
Sales Enablement
AP-1
Project Overview
AP-1 is a digital payment product developed by Aleta Planet to simplify cross-border payments between Southeast Asia and China.
Built on the UnionPay network, the product combined a digital payment card and mobile application, enabling customers to make payments, manage funds, and transact across one of the world's largest payment ecosystems.
The Challenge
Launching a new financial product required more than functional technology. AP-1 needed a clear identity, compelling customer proposition, and consistent experience across every customer touchpoint.
The challenge was to translate a complex financial offering into a product customers could easily understand, trust, and adopt.
Impact
Developed the visual identity and launch assets for AP-1, including card design, mobile application interfaces, marketing collateral, website experiences, promotional campaigns, and explainer content.
The result was a cohesive product brand that supported the successful launch of AP-1 across customer, merchant, and partner channels, providing a consistent experience across marketing, digital, and product touchpoints.
Client Name:
Aleta Planet
Industry:
Fintech / Payments
Scope:
Product Branding
UI/UX Design
Website Design
Go-To-Market
Marketing Campaigns
Product Marketing
Storyboarding
Explainer Video
Sales Enablement
AP-1
Project Overview
AP-1 is a digital payment product developed by Aleta Planet to simplify cross-border payments between Southeast Asia and China.
Built on the UnionPay network, the product combined a digital payment card and mobile application, enabling customers to make payments, manage funds, and transact across one of the world's largest payment ecosystems.
The Challenge
Launching a new financial product required more than functional technology. AP-1 needed a clear identity, compelling customer proposition, and consistent experience across every customer touchpoint.
The challenge was to translate a complex financial offering into a product customers could easily understand, trust, and adopt.
Impact
Developed the visual identity and launch assets for AP-1, including card design, mobile application interfaces, marketing collateral, website experiences, promotional campaigns, and explainer content.
The result was a cohesive product brand that supported the successful launch of AP-1 across customer, merchant, and partner channels, providing a consistent experience across marketing, digital, and product touchpoints.
Client Name:
Aleta Planet
Industry:
Fintech / Payments
Scope:
Product Branding
UI/UX Design
Website Design
Go-To-Market
Marketing Campaigns
Product Marketing
Storyboarding
Explainer Video
Sales Enablement